Pre-production is often overlooked by many getting started in video production. Many think that creating a video is about pressing record, when in fact the most important part of the video comes long before that. The purpose of this document is to help you craft the story and messaging of your video to the audience you intend to reach.
So you've decided that you need a video. What’s next? Deciding if you're going to do-it-yourself or hire a video production company is a huge step in the production process, each with its own set of responsibilities. This document was created to walk you through some of the pros and cons of both approaches.
Low-Cost Gear Guide
Hollywood spends millions to make films, yet YouTube celebrities often spend barely anything at all. The world of movie-making is a vast and sometimes confusing one, but there are certain basic principles that apply to all productions. When it comes to equipment, it’s now easier than ever to get started! The following lists reflect only a handful of budget-friendly options that are available to you. We encourage you to use these suggestions as a starting point for developing a customized video production shopping list that’s tailored to your specific needs.